Thursday, January 28, 2010

Apple & McGraw Hill's row

@ McGraw Hill's row with apple, It’s amazing to see how much hype-power Apple has.

Personally, I think iPad is a crap device, without any innovation and real use. But as a marketer Steve Jobs/Apple is genius. Last night the iPad’s launch was literary showing up live on all the news channels…. If nothing else, arrogant stunts like this McGraw Hill one, gives them free pass to millions of $$’s of air time.

As for the tablets and slates… if anyone can create a market for them, its Apple. Let’s see how the sales figures go, it will be interesting.


Anonymous said...

Technology truly has become completely integrated to our existence, and I think it is safe to say that we have passed the point of no return in our relationship with technology.

I don't mean this in a bad way, of course! Societal concerns aside... I just hope that as the price of memory drops, the possibility of uploading our memories onto a digital medium becomes a true reality. It's one of the things I really wish I could see in my lifetime.

(Posted on Nintendo DS running [url=]R4i[/url] DS OperaV2)

Anis Mizi said...

I am impressed by the quality of information on this website. There are a lot of good resources here. I am sure I will visit this place again soon.
one link solution
marketing services
brand development